{"id":566,"date":"2026-04-20T21:43:25","date_gmt":"2026-04-20T21:43:25","guid":{"rendered":"https:\/\/einurd.is\/?p=566"},"modified":"2026-04-20T21:45:51","modified_gmt":"2026-04-20T21:45:51","slug":"extor","status":"publish","type":"post","link":"https:\/\/einurd.is\/en_gb\/2026\/04\/20\/extor\/","title":{"rendered":"EXTOR"},"content":{"rendered":"

Magdalena Falter er verkefnastj\u00f3ri EXTOR verkefnisins fyrir h\u00f6nd Einur\u00f0ar, verkefni\u00f0 er styrkt af Erasmus+. \u00cd tengslum vi\u00f0 verkefni\u00f0 hefur veri\u00f0 sta\u00f0i\u00f0 fyrir \u00fdmis konar vi\u00f0bur\u00f0um. Uppt\u00f6kur af vi\u00f0bur\u00f0um og tilraunakennslu ver\u00f0a settar inn um lei\u00f0 og \u00fe\u00e6r birtast. <\/p>\n\n\n\n

Social Caf\u00e9: Gr\u00f3ska, \u00ed okt\u00f3ber 2024<\/strong> – Sj\u00e1lfb\u00e6r og n\u00e6randi fer\u00f0a\u00fej\u00f3nusta <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Vi\u00f0bur\u00f0urinn Tourism Networking Event: Sj\u00e1lfb\u00e6r og n\u00e6randi fer\u00f0a\u00fej\u00f3nusta \u00e1 \u00cdslandi<\/em> h\u00f3fst \u00e1 stuttum fyrirlestrum \u00fear sem haga\u00f0ilar og samstarfsa\u00f0ilar fr\u00e1 \u00cdslenska fer\u00f0aklasanum og H\u00e1sk\u00f3la \u00cdslands mi\u00f0lu\u00f0u \u00feekkingu og inns\u00fdn \u00ed \u00fer\u00f3un sj\u00e1lfb\u00e6rrar og n\u00e6randi fer\u00f0a\u00fej\u00f3nustu \u00e1 \u00cdslandi, fyrirlesarar voru; Dr. Magdalena Falter, \u00c1sta Kr\u00edst\u00edn Sigurj\u00f3nsd\u00f3ttir, \u00d3l\u00f6f \u00ddrr Atlad\u00f3ttir, Dr. Jessica Aquino, Ragnhildur Sigur\u00f0ard\u00f3ttir og Rannveig \u00d3lafsd\u00f3ttur pr\u00f3fessor. vi\u00f0bur\u00f0inum lauk me\u00f0 umr\u00e6\u00f0um og tengslamyndun. <\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Social Caf\u00e9: Webinar, 30th of October 2024<\/strong>
Dr. Magdalena Falter kynnti n\u00fdjustu ranns\u00f3knir s\u00ednar, sem unnar eru \u00ed samstarfi vi\u00f0 Gunnar \u00de\u00f3r J\u00f3hannesson, um gildi \u201erural hackathon\u201c til a\u00f0 efla n\u00fdsk\u00f6pun og sv\u00e6\u00f0isbundna \u00fer\u00f3un \u00e1 \u00cdslandi. Byggt var \u00e1 Hacking Hekla verkefninu sem f\u00f3r fram v\u00ed\u00f0a um land \u00e1 \u00e1runum 2020\u20132023, s\u00e9rstaklega var sko\u00f0a\u00f0 hva\u00f0a \u00e1rangur sl\u00edkir vi\u00f0bur\u00f0ir skila og hva\u00f0 situr eftir \u00ed samf\u00e9l\u00f6gunum a\u00f0 \u00feeim loknum. <\/p>\n\n\n\n

Tourism Training Course (Tilraunakennsla, f\u00f3r fram \u00e1 ensku) <\/strong>
<\/strong><\/p>\n\n\n\n

Hluti 1\/3 N\u00fdsk\u00f6pun og fer\u00f0a\u00fej\u00f3nusta \u00ed dreifb\u00fdli<\/strong>:
Fyrsta vefn\u00e1mskei\u00f0i\u00f0 kynnti \u00fe\u00e1tttakendur fyrir lykilhugmyndum upplifunartengdrar fer\u00f0a\u00fej\u00f3nustu og hlutverki hennar \u00ed sj\u00e1lfb\u00e6rri \u00fer\u00f3un dreifb\u00fdlis, \u00fear sem fjalla\u00f0 var um helstu \u00e1skoranir eins og takmarka\u00f0a innvi\u00f0i, \u00e1rst\u00ed\u00f0asveiflur og \u00e1lag \u00e1 n\u00e1tt\u00faru, auk vaxandi eftirspurnar eftir ekta og merkingarb\u00e6rri upplifun sem kallar \u00e1 n\u00fdsk\u00f6pun \u00ed fer\u00f0a\u00fej\u00f3nustu; jafnframt var l\u00f6g\u00f0 \u00e1hersla \u00e1 samf\u00e9lags\u00fer\u00f3un, \u00fe\u00e1ttt\u00f6ku og r\u00e9ttl\u00e6ti, me\u00f0 d\u00e6mum \u00far framkv\u00e6md, og \u00fe\u00e1tttakendur hvattir til a\u00f0 hugsa gagnr\u00fdni\u00f0 um jafnv\u00e6gi vaxtar og umhverfis\u00e1hrifa og hlutverk sitt \u00ed \u00e1tt a\u00f0 n\u00e6randi fer\u00f0a\u00fej\u00f3nustu sem skilar \u00e1vinningi til sta\u00f0a og samf\u00e9laga.<\/p>\n\n\n\n

Hluti 2\/3: Stafr\u00e6n marka\u00f0ssetning (Digital Marketing & Video Storytelling) <\/strong>
Anna\u00f0 vefn\u00e1mskei\u00f0i\u00f0 fjalla\u00f0i um stafr\u00e6na marka\u00f0ssetningu og mikilv\u00e6gi fr\u00e1sagnar (storytelling) \u00ed fer\u00f0a\u00fej\u00f3nustu \u00ed dreifb\u00fdli, \u00fear sem r\u00e6tt var um b\u00e6\u00f0i t\u00e6kif\u00e6ri og \u00e1skoranir stafr\u00e6nnar \u00fer\u00f3unar og spennuna milli t\u00e6kninotkunar og mannlegra \u00fe\u00e1tta. L\u00f6g\u00f0 var \u00e1hersla \u00e1 nau\u00f0syn sterkrar netvi\u00f0veru, notkun verkf\u00e6ra eins og samf\u00e9lagsmi\u00f0la og leitarv\u00e9labestunar, og mikilv\u00e6gi \u00feess a\u00f0 skapa tr\u00faver\u00f0ugt og sj\u00f3nr\u00e6nt a\u00f0la\u00f0andi efni sem endurspeglar raunverulegt l\u00edf, auk \u00feess sem fari\u00f0 var \u00ed myndbandager\u00f0 og \u00e1hrifar\u00edka fr\u00e1s\u00f6gn til a\u00f0 tengjast \u00e1horfendum og hvetja til \u00fe\u00e1ttt\u00f6ku, me\u00f0 hagn\u00fdtum \u00e6fingum.<\/p>\n\n\n\n

Hluti 3\/3: Fj\u00e1rm\u00f6gnun og stu\u00f0ningsumhverfi (Funding and innovation support system)<\/strong>
\u00deri\u00f0ja vefn\u00e1mskei\u00f0i\u00f0 fjalla\u00f0i um fj\u00e1rm\u00f6gnunart\u00e6kif\u00e6ri og \u00fer\u00f3un vi\u00f0skiptahugmynda fyrir l\u00edtil og me\u00f0alst\u00f3r fer\u00f0a\u00fej\u00f3nustufyrirt\u00e6ki \u00ed dreifb\u00fdli, \u00fear sem \u00fe\u00e1tttakendur fengu yfirs\u00fdn yfir evr\u00f3pska og norr\u00e6na styrkjaumhverfi\u00f0 og lei\u00f0ir til a\u00f0 n\u00fdta \u00fea\u00f0 til n\u00fdsk\u00f6punar og vaxtar, \u00e1samt \u00fev\u00ed a\u00f0 vinna me\u00f0 Business Model Canvas og Value Proposition Canvas til a\u00f0 sk\u00fdra vir\u00f0isbo\u00f0, vi\u00f0skiptavini og tekjul\u00edk\u00f6n og tryggja a\u00f0 \u00fej\u00f3nusta m\u00e6ti raunverulegum \u00fe\u00f6rfum markh\u00f3pa; n\u00e1mskei\u00f0inu lauk me\u00f0 hagn\u00fdtum lei\u00f0beiningum um styrkums\u00f3knir, \u00fear sem l\u00f6g\u00f0 var \u00e1hersla \u00e1 sk\u00fdra framsetningu markmi\u00f0a, frumleika og \u00e1hrifa.<\/p>\n\n\n\n

Multi-Actor-Forum 1\/3: Webinar with Arnar Sigurdsson:<\/strong><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Arnar Sigur\u00f0sson (East of Moon), sem hefur rannsaka\u00f0 \u00edtarlega gangverk n\u00fdsk\u00f6punarvistkerfa \u00ed dreifb\u00fdli \u00e1 \u00cdslandi, n\u00fdtti lykilfyrirlestur sinn til a\u00f0 \u00f6gra hef\u00f0bundnum hugmyndum um n\u00fdsk\u00f6pun og frumkv\u00f6\u00f0lastarf og s\u00fdna hvernig skilningur okkar \u00e1 \u00feessum hugt\u00f6kum m\u00f3tar stefnum\u00f3tun, fj\u00e1rm\u00f6gnun og vi\u00f0horf samf\u00e9lagsins til n\u00fdsk\u00f6punar \u00ed dreifb\u00fdli.<\/p>\n\n\n\n

 Multi-Actor-Forum 2\/3: Webinar me\u00f0 Gunnari \u00d3lafssyn<\/strong><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Gunnar \u00d3lafsson (Dj\u00fapi\u00f0) mi\u00f0la\u00f0i inns\u00fdn \u00far tilraunaverkefni um gervigreind \u00ed fer\u00f0a\u00fej\u00f3nustu sem hann st\u00f3\u00f0 fyrir \u00ed Bl\u00e1bankanum \u00e1 \u00deingeyri \u00ed okt\u00f3ber 2025, \u00fear sem l\u00edtil fer\u00f0a\u00fej\u00f3nustufyrirt\u00e6ki k\u00f6nnu\u00f0u \u00feekkingu s\u00edna og l\u00e6rd\u00f3ms\u00fearfir tengdar gervigreind, og setti \u00feessar ni\u00f0urst\u00f6\u00f0ur \u00ed samhengi vi\u00f0 st\u00f6\u00f0u og \u00fer\u00f3un gervigreindar \u00ed fer\u00f0a\u00fej\u00f3nustu \u00e1 Vestfj\u00f6r\u00f0um me\u00f0 \u00e1herslu \u00e1 t\u00e6kif\u00e6ri, \u00e1skoranir og sj\u00f3narhorn sm\u00e6rri a\u00f0ila<\/p>\n\n\n\n

Multi-Actor-Forum 3\/3: Kynning \u00e1 hla\u00f0varpinu F<\/strong>erdam\u00e1l \u00e1 \u00cdslandi<\/strong><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Fer\u00f0a\u00fej\u00f3nusta \u00e1 \u00cdslandi er tilt\u00f6lulega ung grein sem hefur oft veri\u00f0 gagnr\u00fdnd fyrir sundurleitni og vi\u00f0brag\u00f0sdrifna \u00fer\u00f3un, \u00fear sem \u00e1byrg\u00f0 og skipulag var lengi mj\u00f6g dreift og \u00fev\u00ed er br\u00fdnt a\u00f0 haga\u00f0ilar vinni betur saman me\u00f0 \u00fev\u00ed a\u00f0 kynnast og mi\u00f0la s\u00edn \u00e1 milli gildum og s\u00fdn. \u00cd \u00feessu samhengi kynntu Gunnar \u00de\u00f3r J\u00f3hannesson, Magn\u00fas Haukur \u00c1sgeirsson og Magdalena Falter tilraunaverkefni\u00f0 Fer\u00f0am\u00e1l \u00e1 \u00cdslandi<\/em>, sem er hla\u00f0varp er n\u00fdtt til a\u00f0 gefa \u00f3l\u00edkum r\u00f6ddum \u00ed greininni vettvang, mi\u00f0la reynslu og fr\u00e6\u00f0ilegri \u00feekkingu fyrir fagf\u00f3lk, stefnum\u00f3tendur og samf\u00e9lagi\u00f0 \u00ed heild.<\/p>","protected":false},"excerpt":{"rendered":"

Magdalena Falter er verkefnastj\u00f3ri EXTOR verkefnisins fyrir h\u00f6nd Einur\u00f0ar, verkefni\u00f0 er styrkt af Erasmus+. \u00cd tengslum vi\u00f0 verkefni\u00f0 hefur veri\u00f0 sta\u00f0i\u00f0 fyrir \u00fdmis konar vi\u00f0bur\u00f0um. Uppt\u00f6kur af vi\u00f0bur\u00f0um og tilraunakennslu ver\u00f0a settar inn um lei\u00f0 og \u00fe\u00e6r birtast. Social Caf\u00e9: Gr\u00f3ska, \u00ed okt\u00f3ber 2024 – Sj\u00e1lfb\u00e6r og n\u00e6randi fer\u00f0a\u00fej\u00f3nusta Vi\u00f0bur\u00f0urinn Tourism Networking Event: Sj\u00e1lfb\u00e6r og[…]<\/a><\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/posts\/566"}],"collection":[{"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/comments?post=566"}],"version-history":[{"count":4,"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/posts\/566\/revisions"}],"predecessor-version":[{"id":575,"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/posts\/566\/revisions\/575"}],"wp:attachment":[{"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/media?parent=566"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/categories?post=566"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/einurd.is\/en_gb\/wp-json\/wp\/v2\/tags?post=566"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}